
Exceptional properties require exceptional marketing.
In order to market your residence properly, Peggy will
utilize a multi-faceted approach that will reach a specific
target market of qualified buyers locally, nationally
and internationally. As unique marketing opportunities
become available, your property will be included in
such publications.
Strategic Print Advertising
Major
daily newspapers and specialty newspapers may be selected
to give your property widespread, yet focused, exposure.
Your residence may be featured in the following newspapers:
• Miami Herald
• El Nuevo Herald
• International Herald Tribune
• Coral Gables Gazette
• Pinecrest Tribune
• Wall Street Journal
• New York Times
Strategic Periodical Advertising
High profile exposure helps to ensure that the best
potential buyer is favorably disposed to your property.
Your residence may be featured in the following magazines:
The
Avatar Collection
Printed in full-color and distributed to
attorneys, doctors, investors, prospective purchasers
and owners of properties assessed for $1,000,000 or
more throughout our area.
Luxury Florida Homes
Circulation of 60,000 copies that are direct mailed
and sold in bookstores and on newsstands in the US,
Canada, South and Central America and Europe.
Haute
Living
Haute Living Magazine appeals to the most affluent
and discriminate homebuyers between the ages of 33
and 55, who delight in South Florida’s investment
opportunities, real estate trends, modish architecture
and design and luxury item goods. Printed in full-color
with a distribution of 105,000 copies throughout Miami,
New York and Los Angeles.
Unique
Homes
Available in all 50 states and 80 countries with a
readership of more than 300,000. Distribution includes
Fortune 500 CEO’s, celebrities, sports figures,
embassies and consulates, first class cabins and lounges
in 600 airports, newsstands, 2000 bookstores, luxury
cruise ships, premier hotels and resorts and 5000
FIABCI (International Real Estate Federation) Members.
CondoLIVING
and Home & Design
Bringing South Florida’s most prestigious properties
and suppliers of products and services together with
potential buyers with a total distribution of 140,000
and over 364,000 readers per issue. Subscriber distribution
and directly mailed in Miami-Dade, Broward, Palm Beach,
Martin and Collier counties as well as to homes in
the Northeastern United States.
LuxuryRealEstate.com
Magazine
Global circulation of 50,000 copies to worldwide
“movers and shakers” plus an additional
25,000 to subscribers of Unique Homes.
Ocean Drive
Strategic Direct Marketing
Reaching as many potential luxury homebuyers requires
the right connections and an extensive list of prospective
purchasers. Peggy’s sphere of influence brings
together an elite list of business executives, attorneys,
individuals from Fortune 500 industrial and service
companies, members of the International Real Estate
Federations (FIABCI) and celebrities in the entertainment,
music, athletic and other high-profile business fields.
BROCHURES
Brochures are a key to “targeted” distribution.
A special color brochure will be prepared for your
home showing architectural renderings, floor plans
and special features. In order to produce these, Peggy
will coordinate a session with a professional photographer
to ensure that your home is seen at its best advantage.
Additionally, each customer will have a copy of the
survey of your property, supplemental fact sheet detailing
the residence and the property, a Seller’s Disclosure
and any other pertinent information.
POSTCARDS
A color postcard featuring your home will be used
in a direct mailing campaign notifying the local real
estate community and prospective buyers.
Website
Peggy Brin’s presence on the World Wide Web
gives your home maximum exposure to potential buyers
around the world instantly and effectively. Click
here to learn more about PeggyBrin.com's strategic
advertising on the world wide web.
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