The art of competition: the experience of Picasso and Matisse
The most famous rivalry in the art world shows us how competition can inspire and be productive. Pablo Picasso could not have created his masterpiece “Avignon girls” in 1907, if…

Continue reading →

We cut costs. 5 opportunities for outsourcing in your business
For smaller businesses with even smaller budgets, many websites can help fill staffing gaps caused by the inability to hire a full-time employee. Currently, one can come across the term…

Continue reading →

New marketing rules
What works today is radically different from what worked literally ten years ago. And if you think that marketing is the same as before, you are deeply mistaken. And the…

Continue reading →

simple truth is that as long

Marketing Tips: Build Your Brand With LinkedIn

Potential customers increasingly rate your brand not on your corporate site.

When most entrepreneurs think about building their own brand, they assume that the best way to do this is to have a professional looking website.
However, with the advent of social networks, the value of websites is increasingly declining, especially for small firms. Continue reading

Where to find funds to create a business
One of the primary elements that should be taken into account when deciding to establish your own business is the availability of start-up capital. In connection with this circumstance, many…

...

When good ideas bear fruit
“We are a small company with a small team, so we must manage our resources wisely,” this can often be heard from start-up managers. Some, on the contrary, are ready…

...

How to make people listen to you in social networks?
Time magazine recently announced another four years tweet, which contains a photo of the president and first lady embracing each other in a hearty hug, as the most popular tweet…

...

Marketing Tips: Build Your Brand With LinkedIn
Potential customers increasingly rate your brand not on your corporate site. When most entrepreneurs think about building their own brand, they assume that the best way to do this is…

...