Where to find funds to create a business
One of the primary elements that should be taken into account when deciding to establish your own business is the availability of start-up capital. In connection with this circumstance, many…

Continue reading →

http://kti-cti.ch
How to be ahead of your competitors
It is very important to know the strengths and weaknesses of their rivals. In any competition, whether it is a marathon at the Olympics or a marketing company for your…

Continue reading →

Ways to reduce costs
Every entrepreneur or business owner is constantly striving to increase profits and reduce costs when doing business. And in a difficult economic situation it is more than reasonable to constantly…

Continue reading →

Customer-oriented business

Any business, regardless of its specifics and focus, one way or another, is focused on a specific consumer. There are two models of interaction with customers. The first is based on direct contact with customers and is focused on their wishes, the second model assumes some isolation from the customer.

If you build a business according to the first model, you should remember that in this case the nature of the relationship between the supplier of goods or services and the consumer significantly affects the level of sales and the company’s ability to interest and retain as many customers as possible. Such client-oriented businesses include, for example, consulting firms, managing the financial aspects of a client’s life, public relations services, insurance brokerage, real estate brokerage services, and personal services. All of these types of businesses require trusting partnerships with customers.

A business organized according to the second model implies the possibility of selling a product or service without an individualized approach to each client. This category includes business in the manufacturing industry, for example.

A business focused on direct communication with customers and taking into account their wishes is very profitable. Indeed, having earned the trust of the client and convincing him of the quality of his services, one can count on the fact that he will not go over to the side of competitors. In addition, the client highly appreciates the appropriate attitude towards himself, the consideration of individual wishes and, accordingly, is ready to pay him generously. However, as the formation and development of such a business, there are considerable difficulties associated with the need to maintain a unique approach to each client against the background of increasing client base.

If you are still thinking of starting a business based on a strictly individual approach to each client, in order to further ensure its sustainable development and high profitability, at the initial stage answer the following questions for yourself: Does the organization of such a business relate to your real possibilities? Do you have developed a strategy for the development of the specific business? Wouldn’t it be better for you to create a product or service on a larger scale, but not directly interacting with a potential consumer?

5 reasons for the beginning of the end of production
Production problems are more cultural than economic. It does not come from expensive delivery and rising labor costs. The problem is much wider. Is the end of production just around…

...

How to build effective business relationships
The ability to competently build business relations with business partners, customers and competitors is one of the most important elements in an effort to organize a successful business and create…

...

Stages of business development
Every business on the way of its formation and formation of a stable brand undergoes a number of changes. At the same time, having reached the optimal level of growth…

...

Stages of business development
Every business on the way of its formation and formation of a stable brand undergoes a number of changes. At the same time, having reached the optimal level of growth…

...