New marketing rules
What works today is radically different from what worked literally ten years ago. And if you think that marketing is the same as before, you are deeply mistaken. And the…

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How to prepare for the sale of the business
Are you going to sell your business in the near future? Then for you there are two news: good and bad. Let's start with the bad news. If you plan…

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Do you need innovation?
When it comes to production, newfangled buzzwords and a few terms have more attention than innovation. Capitalism is called the engine of innovation, and innovation has paved the way for…

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ability to slow down

Launch the product. A couple of tips.

The launch of a new product is one of the most important events in the history of the company. To achieve success in the market, the launch of the product must pass with a successful take-off and a soft landing.

New products can be sent to the target market that you have already conquered, or you can plow through the new. Most importantly, remember that when launching a new product, you need to undertake something new that you haven’t done before, otherwise launching a new product may be lost among hundreds of other “new products” of your competitors. Continue reading

How to make people listen to you in social networks?

Time magazine recently announced another four years tweet, which contains a photo of the president and first lady embracing each other in a hearty hug, as the most popular tweet of all time Twitter has existed. A tweet received hundreds of thousands of retweets and additions to favorites, and this is only 12 hours after Obama was re-elected for the next presidential term. Continue reading

7 important steps to success

Today, many are interested in the question of how to make a successful career or succeed in business. Indeed, in the modern world of tough competition, in order to move up the career ladder or implement a business project, it is no longer enough just to have theoretical knowledge, leadership skills, organizational skills, business acumen, and the ability to competently negotiate. It is also necessary to remember some rules, the observance of which will later lead to success in business. Continue reading

Customer-oriented business
Any business, regardless of its specifics and focus, one way or another, is focused on a specific consumer. There are two models of interaction with customers. The first is based…

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The art of competition: the experience of Picasso and Matisse
The most famous rivalry in the art world shows us how competition can inspire and be productive. Pablo Picasso could not have created his masterpiece “Avignon girls” in 1907, if…

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Marketing business strategy
The concept of "business marketing strategy" may sound like something esoteric. Let's reveal all the cards so that you can figure it out and be able to implement your own…

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Want your business to grow? Dismiss managers!
At present, it is considered quite natural and natural that almost every enterprise or company has different levels of management. As a result, ordinary employees devote a considerable amount of…

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