Marketing business strategy
The concept of "business marketing strategy" may sound like something esoteric. Let's reveal all the cards so that you can figure it out and be able to implement your own…

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Business Planning Tips
Business planning is an important factor for success in any endeavor. However, few small business owners are seriously worried about their business plan. Lack of understanding of the proper level…

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5 cheap ways to motivate employees
How do you inspire people to work without raising their salaries? It turns out that it is relatively simple, as soon as you understand how long the money works as…

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How to come to the idea of a startup.
Screening To notice the ideas of a startup, you need to weed out two things: unattractive and unpleasant tasks. Most programmers, in order to start their own business, would just…

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How to be ahead of your competitors
It is very important to know the strengths and weaknesses of their rivals. In any competition, whether it is a marathon at the Olympics or a marketing company for your…

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Marketing Tips: Build Your Brand With LinkedIn

Potential customers increasingly rate your brand not on your corporate site.

When most entrepreneurs think about building their own brand, they assume that the best way to do this is to have a professional looking website.
However, with the advent of social networks, the value of websites is increasingly declining, especially for small firms. Continue reading

The art of competition: the experience of Picasso and Matisse

The most famous rivalry in the art world shows us how competition can inspire and be productive. Pablo Picasso could not have created his masterpiece “Avignon girls” in 1907, if not for the “oppressive” presence of Henri Matisse. We present you 4 lessons of productive competition from the world of art.

Picasso was outraged, disappointed, but inspired by the revolutionary style of the French artist and the way he defiantly retreated from classical artistic norms. Continue reading

How not to be mistaken when choosing a name for your own business

When choosing a company name, there are often many difficulties associated, as a rule, with attempts to avoid too bizarre and difficult to memorize, as well as too general or, conversely, too restrictive names. But the main problem lies in the fact that, on the one hand, the name of your company should be eye-catching and easily remembered, and on the other hand, it should ideally suit your business and reflect its specificity. Continue reading

How to be confident in the existence of a market for your business idea
Do you have a great business idea to create a completely new product or service? Moreover, you have no doubt that this is exactly what people need today? And what…

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Want your business to grow? Dismiss managers!
At present, it is considered quite natural and natural that almost every enterprise or company has different levels of management. As a result, ordinary employees devote a considerable amount of…

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Launch the product. A couple of tips.
The launch of a new product is one of the most important events in the history of the company. To achieve success in the market, the launch of the product…

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