How to prepare for the sale of the business
Are you going to sell your business in the near future? Then for you there are two news: good and bad. Let's start with the bad news. If you plan…

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What should be the office?
Many companies pay a lot of attention to improving the working conditions of employees, which is reflected in the search for new design solutions for office decoration. But before you…

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The art of writing a business letter
The art of persuasion through ordinary writing is not available to everyone, but over time it is quite possible to acquire a similar skill. Writing convincing business letters is an…

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messages has become

New marketing rules

What works today is radically different from what worked literally ten years ago. And if you think that marketing is the same as before, you are deeply mistaken. And the reason is obvious. As Heraclitus said: everything flows, everything changes.

Old rules
The following marketing rules are taught in universities and in various business courses. Most of the existing firms adhere to the same rules. Continue reading

Business Planning Tips
Business planning is an important factor for success in any endeavor. However, few small business owners are seriously worried about their business plan. Lack of understanding of the proper level…

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Ways to reduce costs
Every entrepreneur or business owner is constantly striving to increase profits and reduce costs when doing business. And in a difficult economic situation it is more than reasonable to constantly…

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5 reasons for the beginning of the end of production
Production problems are more cultural than economic. It does not come from expensive delivery and rising labor costs. The problem is much wider. Is the end of production just around…

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Happy customers - successful business
The most gloomy everyday life can brighten up a warm smile and a kind gesture. When working with clients, courtesy is always an integral part of quality service. Do you…

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