Ways to reduce costs
Every entrepreneur or business owner is constantly striving to increase profits and reduce costs when doing business. And in a difficult economic situation it is more than reasonable to constantly…

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How to be confident in the existence of a market for your business idea
Do you have a great business idea to create a completely new product or service? Moreover, you have no doubt that this is exactly what people need today? And what…

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New marketing rules
What works today is radically different from what worked literally ten years ago. And if you think that marketing is the same as before, you are deeply mistaken. And the…

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7 professional tips worth thinking about
It is a well-known fact that the one who loves to give advice needs it most. Often, such advisers can be painfully direct comments, but if you think about it,…

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We are burning at work, or how to increase productivity
Without a doubt, each of us would like his working day to be as productive as possible, and the efforts expended on doing this or that work were not wasted…

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almost a necessary

How to prepare for the sale of the business

Are you going to sell your business in the near future? Then for you there are two news: good and bad.

Let’s start with the bad news. If you plan to carry out such a deal in the shortest possible time, it is unlikely that you will receive the full cost of the sale. In fact, it is necessary to thoroughly prepare for selling your own business in order to make such a deal as profitable as possible. Continue reading

How much does your company need your website?

Even if consumers are more inclined to deal with companies that have a website, most small businesses have neither the money nor the time to create a “page” for themselves. To get started, you should ask yourself four simple questions to figure out and decide whether to put the creation of your website on the first place in the list of urgent matters. Continue reading

7 PR Tips

Many business owners seriously think that their competitors are more successful when it comes to a press release or placing an article in publications with the right purpose. This “good luck” can easily be lured to oneself, the main thing is to be ready for changes and to develop the practice of public relations. Here are some tips on PR.

If your competitors are very successful in posting notes about their business, they are well-matched with press releases for print and web magazines, this does not mean that they are superior to you in some way. Continue reading

The art of competition: the experience of Picasso and Matisse
The most famous rivalry in the art world shows us how competition can inspire and be productive. Pablo Picasso could not have created his masterpiece “Avignon girls” in 1907, if…

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Customer-oriented business
Any business, regardless of its specifics and focus, one way or another, is focused on a specific consumer. There are two models of interaction with customers. The first is based…

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Want your business to grow? Dismiss managers!
At present, it is considered quite natural and natural that almost every enterprise or company has different levels of management. As a result, ordinary employees devote a considerable amount of…

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