Risk for new in your business
Studies show that price is not the determining factor. Customers are always willing to pay more if they are sure that they are purchasing a product or service of the…

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The art of competition: the experience of Picasso and Matisse
The most famous rivalry in the art world shows us how competition can inspire and be productive. Pablo Picasso could not have created his masterpiece “Avignon girls” in 1907, if…

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What you need to become a successful businessman
When entering the business arena, every entrepreneur strives to stimulate the successful development of his business in order to prove his worth in this area. But for this, it is…

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financial obligations

Franchise Business: Pros and Cons

Nowadays, franchising is becoming increasingly popular all over the world. And this is quite natural, since the franchise business is a proven and rather convenient business model, especially for start-up entrepreneurs, since it guarantees the return of funds invested in the development of such a business. Among the most striking examples of successfully developing franchise businesses are, say, Starbucks and McDonald’s. Continue reading

New marketing rules
What works today is radically different from what worked literally ten years ago. And if you think that marketing is the same as before, you are deeply mistaken. And the…

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How to be ahead of your competitors
It is very important to know the strengths and weaknesses of their rivals. In any competition, whether it is a marathon at the Olympics or a marketing company for your…

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Customer-oriented business
Any business, regardless of its specifics and focus, one way or another, is focused on a specific consumer. There are two models of interaction with customers. The first is based…

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How to prepare for the sale of the business
Are you going to sell your business in the near future? Then for you there are two news: good and bad. Let's start with the bad news. If you plan…

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