Marketing Tips: Build Your Brand With LinkedIn
Potential customers increasingly rate your brand not on your corporate site. When most entrepreneurs think about building their own brand, they assume that the best way to do this is…

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Ordinary people, unusual business
One of the hallmarks of an extraordinary person is the fact that he knows what he wants and constantly follows his goal. Such people have the courage of conviction, surround…

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Marketing business strategy
The concept of "business marketing strategy" may sound like something esoteric. Let's reveal all the cards so that you can figure it out and be able to implement your own…

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What does a business work for and where is the main limitation of profit in retail?
Before we talk about what needs to be done to better manage retail inventory, let's agree on a common understanding of the purpose of any business. Not just retail, but…

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The art of competition: the experience of Picasso and Matisse
The most famous rivalry in the art world shows us how competition can inspire and be productive. Pablo Picasso could not have created his masterpiece “Avignon girls” in 1907, if…

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7 PR Tips

Many business owners seriously think that their competitors are more successful when it comes to a press release or placing an article in publications with the right purpose. This “good luck” can easily be lured to oneself, the main thing is to be ready for changes and to develop the practice of public relations. Here are some tips on PR.

If your competitors are very successful in posting notes about their business, they are well-matched with press releases for print and web magazines, this does not mean that they are superior to you in some way. Continue reading

New marketing rules
What works today is radically different from what worked literally ten years ago. And if you think that marketing is the same as before, you are deeply mistaken. And the…

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We are burning at work, or how to increase productivity
Without a doubt, each of us would like his working day to be as productive as possible, and the efforts expended on doing this or that work were not wasted…

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Individual entrepreneurship vs. partnership
Novice entrepreneurs can choose: in partnership with someone or independently create an enterprise for them. Let's look at these two options for creating a business in comparison. When you start…

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