New marketing rules
What works today is radically different from what worked literally ten years ago. And if you think that marketing is the same as before, you are deeply mistaken. And the…

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Risk for new in your business
Studies show that price is not the determining factor. Customers are always willing to pay more if they are sure that they are purchasing a product or service of the…

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The art of competition: the experience of Picasso and Matisse
The most famous rivalry in the art world shows us how competition can inspire and be productive. Pablo Picasso could not have created his masterpiece “Avignon girls” in 1907, if…

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Individual entrepreneurship vs. partnership

Novice entrepreneurs can choose: in partnership with someone or independently create an enterprise for them. Let’s look at these two options for creating a business in comparison.

When you start your business, it is important to choose the right legal structure for it. This not only helps legitimize your business, but is also necessary for taxation and licensing. Continue reading

Where to find funds to create a business

One of the primary elements that should be taken into account when deciding to establish your own business is the availability of start-up capital. In connection with this circumstance, many potential entrepreneurs are seriously concerned with the problem of where to get financial resources for organizing their own business. Continue reading

Ways to reduce costs

Every entrepreneur or business owner is constantly striving to increase profits and reduce costs when doing business. And in a difficult economic situation it is more than reasonable to constantly monitor these indicators.

There are a number of ways to reduce production costs and increase cash flow, which in general, qualitatively affects the overall state of affairs in business. This method includes the following: Continue reading

5 reasons for the beginning of the end of production
Production problems are more cultural than economic. It does not come from expensive delivery and rising labor costs. The problem is much wider. Is the end of production just around…

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Want your business to grow? Dismiss managers!
At present, it is considered quite natural and natural that almost every enterprise or company has different levels of management. As a result, ordinary employees devote a considerable amount of…

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7 PR Tips
Many business owners seriously think that their competitors are more successful when it comes to a press release or placing an article in publications with the right purpose. This “good…

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Is it possible to avoid the pitfalls in the business?
Many successful entrepreneurs and businessmen will not deny that on the way to the top of their careers, they had to repeatedly face failures and start a lot from scratch…

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