comparison with competitors
When good ideas bear fruit
“We are a small company with a small team, so we must manage our resources wisely,” this can often be heard from start-up managers. Some, on the contrary, are ready to indulge in all grave, embracing a huge number of projects, and at the same time having many more ideas in stock. What will be more profitable? What is it worth focusing on? Let’s look at the apples. Continue reading
Money is not happiness, but in the ability to correctly dispose of them
Do you want to risk and organize your own business, but you do not have enough financial resources? Oddly enough, it is even for the better. Although this does not sound very convincing, a lot of money can be a stumbling block that will not allow a budding entrepreneur to achieve the desired results. The fact is that the one who does not need to limit himself in funds, too quickly makes decisions, because he is not afraid to make mistakes that can lead to serious losses and, thus, put an end to the planned enterprise. That is why the lack of capital is one of the prerequisites for success. Continue reading
Marketing business strategy
The concept of “business marketing strategy” may sound like something esoteric. Let’s reveal all the cards so that you can figure it out and be able to implement your own marketing strategy that fits perfectly into your business plan.
The word “strategy” from ancient Greek translates as “the art of the commander.” Think of strategy as a general plan of action needed to win. Continue reading
