What should be the office?
Many companies pay a lot of attention to improving the working conditions of employees, which is reflected in the search for new design solutions for office decoration. But before you…

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Ways to reduce costs
Every entrepreneur or business owner is constantly striving to increase profits and reduce costs when doing business. And in a difficult economic situation it is more than reasonable to constantly…

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How to be confident in the existence of a market for your business idea
Do you have a great business idea to create a completely new product or service? Moreover, you have no doubt that this is exactly what people need today? And what…

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Ordinary people, unusual business
One of the hallmarks of an extraordinary person is the fact that he knows what he wants and constantly follows his goal. Such people have the courage of conviction, surround…

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The art of competition: the experience of Picasso and Matisse
The most famous rivalry in the art world shows us how competition can inspire and be productive. Pablo Picasso could not have created his masterpiece “Avignon girls” in 1907, if…

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ahead of their receipts

Launch the product. A couple of tips.

The launch of a new product is one of the most important events in the history of the company. To achieve success in the market, the launch of the product must pass with a successful take-off and a soft landing.

New products can be sent to the target market that you have already conquered, or you can plow through the new. Most importantly, remember that when launching a new product, you need to undertake something new that you haven’t done before, otherwise launching a new product may be lost among hundreds of other “new products” of your competitors. Continue reading

5 cheap ways to motivate employees

How do you inspire people to work without raising their salaries? It turns out that it is relatively simple, as soon as you understand how long the money works as a motivator.

In fact, nobody works just for the money. As soon as a person allows himself to at least be in the form of “food, clothing, and a roof over his head,” he will no longer chase after buying any other things. Continue reading

How to avoid hiring unsuitable employees
Have you ever hired an employee who, after a couple weeks of work, could not cope with his duties? Want to spend less time and money on inappropriate applicants for…

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Marketing business strategy
The concept of "business marketing strategy" may sound like something esoteric. Let's reveal all the cards so that you can figure it out and be able to implement your own…

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How to prepare for the sale of the business
Are you going to sell your business in the near future? Then for you there are two news: good and bad. Let's start with the bad news. If you plan…

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