How to be confident in the existence of a market for your business idea
Do you have a great business idea to create a completely new product or service? Moreover, you have no doubt that this is exactly what people need today? And what…

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The art of competition: the experience of Picasso and Matisse
The most famous rivalry in the art world shows us how competition can inspire and be productive. Pablo Picasso could not have created his masterpiece “Avignon girls” in 1907, if…

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New marketing rules
What works today is radically different from what worked literally ten years ago. And if you think that marketing is the same as before, you are deeply mistaken. And the…

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Marketing Tips: Build Your Brand With LinkedIn
Potential customers increasingly rate your brand not on your corporate site. When most entrepreneurs think about building their own brand, they assume that the best way to do this is…

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How to be ahead of your competitors
It is very important to know the strengths and weaknesses of their rivals. In any competition, whether it is a marathon at the Olympics or a marketing company for your…

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How to make people listen to you in social networks?

Time magazine recently announced another four years tweet, which contains a photo of the president and first lady embracing each other in a hearty hug, as the most popular tweet of all time Twitter has existed. A tweet received hundreds of thousands of retweets and additions to favorites, and this is only 12 hours after Obama was re-elected for the next presidential term. Continue reading

How to build effective business relationships
The ability to competently build business relations with business partners, customers and competitors is one of the most important elements in an effort to organize a successful business and create…

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How much does your company need your website?
Even if consumers are more inclined to deal with companies that have a website, most small businesses have neither the money nor the time to create a “page” for themselves.…

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Business Planning Tips
Business planning is an important factor for success in any endeavor. However, few small business owners are seriously worried about their business plan. Lack of understanding of the proper level…

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