Individual entrepreneurship vs. partnership
Novice entrepreneurs can choose: in partnership with someone or independently create an enterprise for them. Let's look at these two options for creating a business in comparison. When you start…

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Individual entrepreneurship vs. partnership
Novice entrepreneurs can choose: in partnership with someone or independently create an enterprise for them. Let's look at these two options for creating a business in comparison. When you start…

Continue reading →

The art of competition: the experience of Picasso and Matisse
The most famous rivalry in the art world shows us how competition can inspire and be productive. Pablo Picasso could not have created his masterpiece “Avignon girls” in 1907, if…

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finance for starting a business.

Marketing business strategy

The concept of “business marketing strategy” may sound like something esoteric. Let’s reveal all the cards so that you can figure it out and be able to implement your own marketing strategy that fits perfectly into your business plan.

The word “strategy” from ancient Greek translates as “the art of the commander.” Think of strategy as a general plan of action needed to win. Continue reading

How to come to the idea of a startup.

Screening
To notice the ideas of a startup, you need to weed out two things: unattractive and unpleasant tasks.

Most programmers, in order to start their own business, would just like to write a brilliant unique program code, push it to the server and receive big money from users. They prefer not to engage in tedious work and not to be embroiled in the “dirty stories” of the real world. Continue reading

Stages of business development

Every business on the way of its formation and formation of a stable brand undergoes a number of changes. At the same time, having reached the optimal level of growth and development, each business project experiences periods of stagnation and decline. The path of a business enterprise from its starting point to the period of decline can be divided into certain stages of business development. Continue reading

What should be the office?
Many companies pay a lot of attention to improving the working conditions of employees, which is reflected in the search for new design solutions for office decoration. But before you…

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Where to find funds to create a business
One of the primary elements that should be taken into account when deciding to establish your own business is the availability of start-up capital. In connection with this circumstance, many…

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The art of writing a business letter
The art of persuasion through ordinary writing is not available to everyone, but over time it is quite possible to acquire a similar skill. Writing convincing business letters is an…

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5 cheap ways to motivate employees
How do you inspire people to work without raising their salaries? It turns out that it is relatively simple, as soon as you understand how long the money works as…

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