business work
When good ideas bear fruit
“We are a small company with a small team, so we must manage our resources wisely,” this can often be heard from start-up managers. Some, on the contrary, are ready…

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Marketing Tips: Build Your Brand With LinkedIn
Potential customers increasingly rate your brand not on your corporate site. When most entrepreneurs think about building their own brand, they assume that the best way to do this is…

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Customer-oriented business
Any business, regardless of its specifics and focus, one way or another, is focused on a specific consumer. There are two models of interaction with customers. The first is based…

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How to come to the idea of a startup.
Screening To notice the ideas of a startup, you need to weed out two things: unattractive and unpleasant tasks. Most programmers, in order to start their own business, would just…

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5 cheap ways to motivate employees
How do you inspire people to work without raising their salaries? It turns out that it is relatively simple, as soon as you understand how long the money works as…

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ensure sustainable growth

Do not doom your business to bankruptcy

Development and positive dynamics are good, aren’t they? Mostly, yes. But for business too dynamic development can be fatal. In this article we will tell you how to avoid such a danger.

For a start, let’s figure out what is the basis for business development. First of all, it is, of course, the establishment of a base of major consumers and an understanding of their needs and desires, the ability to enter into lucrative deals and make competent investments. Continue reading →

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Listen to your customers
In case of possible failures in your business, you should not immediately climb on the wall. Just listen to the consumers, their opinion is your key to success. At an…

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New marketing rules
What works today is radically different from what worked literally ten years ago. And if you think that marketing is the same as before, you are deeply mistaken. And the…

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The art of competition: the experience of Picasso and Matisse
The most famous rivalry in the art world shows us how competition can inspire and be productive. Pablo Picasso could not have created his masterpiece “Avignon girls” in 1907, if…

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