Customer-oriented business
Any business, regardless of its specifics and focus, one way or another, is focused on a specific consumer. There are two models of interaction with customers. The first is based…

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New marketing rules
What works today is radically different from what worked literally ten years ago. And if you think that marketing is the same as before, you are deeply mistaken. And the…

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Is it possible to avoid the pitfalls in the business?
Many successful entrepreneurs and businessmen will not deny that on the way to the top of their careers, they had to repeatedly face failures and start a lot from scratch…

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even play into your hands

The art of writing a business letter

The art of persuasion through ordinary writing is not available to everyone, but over time it is quite possible to acquire a similar skill. Writing convincing business letters is an important integral part of managing the affairs of any business and, therefore, it is quite logical to have some of the subtleties of such correspondence. Continue reading

Which business will make a profit?
First of all, it should be emphasized that if you want to work only for yourself, not worrying about the need to act in favor of the authorities and strictly…

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3 Cyber Security Tips
Since most business owners use technologies such as cloud computing, mobile devices, and applications, the risk of hackers getting access to your tools and business data is incredibly great. And…

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How not to be mistaken when choosing a name for your own business
When choosing a company name, there are often many difficulties associated, as a rule, with attempts to avoid too bizarre and difficult to memorize, as well as too general or,…

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Ways to reduce costs
Every entrepreneur or business owner is constantly striving to increase profits and reduce costs when doing business. And in a difficult economic situation it is more than reasonable to constantly…

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