How to be ahead of your competitors
It is very important to know the strengths and weaknesses of their rivals. In any competition, whether it is a marathon at the Olympics or a marketing company for your…

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Marketing business strategy
The concept of "business marketing strategy" may sound like something esoteric. Let's reveal all the cards so that you can figure it out and be able to implement your own…

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New marketing rules
What works today is radically different from what worked literally ten years ago. And if you think that marketing is the same as before, you are deeply mistaken. And the…

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Listen to your customers
In case of possible failures in your business, you should not immediately climb on the wall. Just listen to the consumers, their opinion is your key to success. At an…

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Want your business to grow? Dismiss managers!
At present, it is considered quite natural and natural that almost every enterprise or company has different levels of management. As a result, ordinary employees devote a considerable amount of…

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always remember your team

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We are burning at work, or how to increase productivity

Without a doubt, each of us would like his working day to be as productive as possible, and the efforts expended on doing this or that work were not wasted in vain, but benefited the company-employer or our own business. But how to achieve this? After all, we often feel that we work at half strength and irrationally use at the same time working time. As a result, the list of scheduled cases and outstanding tasks is only increasing. Continue reading

Launch the product. A couple of tips.

The launch of a new product is one of the most important events in the history of the company. To achieve success in the market, the launch of the product must pass with a successful take-off and a soft landing.

New products can be sent to the target market that you have already conquered, or you can plow through the new. Most importantly, remember that when launching a new product, you need to undertake something new that you haven’t done before, otherwise launching a new product may be lost among hundreds of other “new products” of your competitors. Continue reading

3 Cyber Security Tips

Since most business owners use technologies such as cloud computing, mobile devices, and applications, the risk of hackers getting access to your tools and business data is incredibly great. And small businesses are much more prone to such cyber threats.

Small enterprises, as a rule, do not have enough resources to prevent and combat cyber threats. Probably, most of the owners of such enterprises naively believe that they are insured against possible cyber attacks. Continue reading

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Individual entrepreneurship vs. partnership
Novice entrepreneurs can choose: in partnership with someone or independently create an enterprise for them. Let's look at these two options for creating a business in comparison. When you start…

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5 cheap ways to motivate employees
How do you inspire people to work without raising their salaries? It turns out that it is relatively simple, as soon as you understand how long the money works as…

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Ways to reduce costs
Every entrepreneur or business owner is constantly striving to increase profits and reduce costs when doing business. And in a difficult economic situation it is more than reasonable to constantly…

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